Families with Children Market

13 Million Postal
»  Families with Children Rate Card (PDF)

Families with children are focused on their children, and making the best choices to have them succeed in life - from tutoring for further academic achievement, to enrolling them in a summer leadership program. Align your marketing message with a family's hopes and dreams - and you will have a family of brand advocates for generations. Our lists are updated constantly, so that we can ensure every family you want to reach is a success.

The Alloy Media + Marketing Families with Children Database, the most comprehensive of its kind, is your connection to today's Families with Children.

Parents are Active Buyers for Their Families

  • Over half of parent's purchases are influenced by their children
  • 28.4 million households in the US have a child age 13 or younger

Family Breakdown By Childs Age

  • Children 0-2 - 1,000,000
  • Children 3-5 - 1,400,000
  • Children 6-10 - 2,200,000
  • Children 11-15 - 3,700,000
  • Children 16-17 - 4,700,000

The Most Extensive, Response-Driven Database

  • Largest available on the market today
  • Receptive audience of permission-based names
  • Current information updated and monitored constantly
  • Monthly cleansing to ensure the freshest data and list accuracy

Strongest Online & Offline Acquisition Channels

  • College searches
  • Scholarship searches
  • Catalog signups
  • Contests & sweepstakes
  • Website registrations

Richest Selection of Criteria for Detailed Targeting

  • Head of Household Income
  • Home owner
  • Credit Card Holder
  • Known Child K – 12
  • And much more!

List Usage Recommendations

  • School Supplies & Study Aids
  • Automotive Offers & Accessories
  • Computers & Accessories
  • Financial & Credit Card Services
  • Insurance
  • Tutoring
  • Test Prep
  • Summer Camp Info
  • Photography Services
  • Brand Name Clothing & Footwear
  • MP3s, CDs, Software & DVDs
  • Cell Phones & Personal Electronics
  • Catalogs & Lifestyle Publications
  • Travel Offers
  • Health & Beauty Products
  • Gym Memberships
  • Athletic Equipment

Key Segments:

List Base: $70/M
Minimum Order: $500.00

List Type: 

Parent and Consumer

List Maintenance: 

Monthly

Select By:

Hotline: $10.00/M
Age: $5.00/M
SCF/Zip/DMA/County: $5.00/M
State: N/C
Gender: $5.00/M
Income: $10.00/M
Keycode/Title Slug: $2.00/M
Nth Cross Section: $5.00/M