High School Market

4 Million Postal – 3 Million Email
»  High School Market Rate Card (PDF)

The High School Market is tuned in - learning about the latest technology and keeping up with the hottest trends. High schoolers are a spending force to be reckoned with, buying for themselves and influencing family purchases, definitely worthy of being marketed to. Align your marketing messages with this group and have a brand ambassador for life. Our lists are updated constantly, so that we can ensure every high schooler you want to reach is a success.

The Alloy Media + Marketing High School Database, the most comprehensive of its kind, is your connection to today's High School students.

Teens are Constantly Connected

Not only are high school students a big market, they're an influential market for parents and peers.

  • 92% visit Social Networking sites
  • 92% spend more than 8 hours per week surfing the web
  • High School students spend about 11 hours per week watching TV
  • 76% of High School girls buy new clothes every season
  • 58% of High School students influence parental cell phone decisions
  • 44% influence computer purchases

The Most Extensive, Response-Driven Database

  • Largest available on the market today
  • Receptive audience of permission-based names
  • Current information updated and monitored constantly
  • Monthly cleansing to ensure the freshest data and list accuracy

Strongest Online & Offline Acquisition Channels

  • College searches
  • Scholarship searches
  • Alternative School Searches
  • Vocational School Searches
  • Contests & sweepstakes
  • Website registrations
  • Catalog signups

Richest Selection of Criteria for Detailed Targeting

  • Age/DOB
  • High School GPA
  • Hobbies
  • Sports Interest
  • College Intended
  • Postal Address
  • Gender
  • Ethnicity
  • And much more!

List Usage Recommendations

  • Formal Wear
  • Limo Services
  • Summer Camp Info
  • College Prep Courses
  • Brand Name Clothing & Footwear
  • MP3s, CDs, Software & DVDs
  • Cell Phones & Personal Electronics
  • College/University Offers
  • Catalogs & Lifestyle Publications
  • Travel Offers
  • Health & Beauty Products
  • School Supplies & Study Aids
  • Automotive Offers & Accessories
  • Amusement Park Offers
  • Recruitment

Key Segments:

List Base (for postal): $70/M
List Base (for email): $90/M
Minimum Order (for postal): $500.00
Minimum Order (for email): $3,000.00

List Type: 

Student and Consumer

List Maintenance: 

Monthly

Select By:

Ethnicity: $20.00/M
Class Year: $5.00/M
Buyer Recency: $5.00/M
Age/DOB: $5.00/M
SCF/Zip/DMA/County: $5.00/M
State: N/C
Gender: $5.00/M
Income: $10.00/M
Keycode/Title Slug: $2.00/M
Nth Cross Section: $5.00/M

List Information