High School Market

4 Million Postal – 3 Million Email
»  High School Market Rate Card (PDF)

School’s in session. 16.4 million strong and with spending around $100 billion per year, today’s high school students are a consumer group you can’t afford to miss. These trend-savvy and tech-savvy teens spend the majority of their time in school; get in with this group early before they establish their brand loyalties, and you’ll have generate authentic and effective word of mouth.

The Alloy Media + Marketing High School Database, the most comprehensive of its kind, is your hall pass to 26,000 High Schools nationwide.

Teens are Constantly Connected

Not only are high school students a big market, but they’re an influential market as well:

  • 92% visit Social Networking sites and spend more than 8 hours per week surfing the web
  • High School students spend about 11 hours per week watching TV
  • 76% of High School student girls buy new clothes at the beginning of each season
  • 58% of High School students influence household cell phone decisions; 44% influence computer purchases

List Usage Recommendations

  • College Recruitment
  • Educational services
  • Music, CD’s, videos & DVD’s
  • Cell phones and personal electronics
  • Travel offers
  • Health & beauty products
  • School supplies & study aids

The Most Extensive, Response-driven Database

  • Most comprehensive on the market today
  • Receptive audience of permission-based names
  • Up-to-date information: monitored daily, cleansed monthly
  • Strongest online and offline acquisition channels, including college and scholarship searches, contests, sweepstakes for perpetual growth of names

Richest Criteria Selection

  • Age/DOB
  • HS GPA
  • Hobbies
  • Sports Interest
  • Postal Address
  • Gender
  • Ethnicity
  • College Intended
  • And much more!

Key Segments:

List Base (for postal): $70/M
List Base (for email): $90/M
Minimum Order (for postal): $500.00
Minimum Order (for email): $3,000.00

List Type: 

Student and Consumer

List Maintenance: 

Monthly

Select By:

Ethnicity: $20.00/M
Class Year: $5.00/M
Buyer Recency: $5.00/M
Age/DOB: $5.00/M
SCF/Zip/DMA/County: $5.00/M
State: N/C
Gender: $5.00/M
Income: $5.00/M
Keycode/Title Slug: $2.00/M
Nth Cross Section: $5.00/M

List Information