Teen Market

4.3 Million Postal – 3.2 Million Email
»  Teen Market Rate Card (PDF)

Teens are always learning something new, from tectonic plates to the latest smart phone app. These teens are a brand conscious and tech savvy group of consumers. They currently command $77 Billion dollars in the consumer market - now is the time to start a relationship with these teens and you will have a brand advocate for life. Our lists are updated constantly, so that we can ensure every teen you want to reach is a success.

The Alloy Media + Marketing Teen Database, the most comprehensive of its kind, is your connection to today's Teens.

High Spenders and High Influencers

It's a big market: spending tops $77 billion a year, as well as what parents spend on teens and teens' influence on their parent's spending:

  • 24% of teens have part time jobs.
  • Teen guys spend more per week than teen girls - $51 vs. $41
  • 80% of teens expect to spend more or the same in the next year
  • 67% recieve spending money from their parents
  • 64% influence fast food restaurant decisions
  • 56% influence cell phone brand
  • 50% influence where their family vacations

The Most Extensive, Response-driven Database

  • Largest available on the market today
  • Receptive audience of permission-based names
  • Current information updated and monitored constantly
  • Monthly cleansing to ensure the freshest data and list accuracy

Strongest Online & Offline Acquisition Channels

  • College searches
  • Scholarship searches
  • Alternative School Searches
  • Vocational School Searches
  • Contests & sweepstakes
  • Website registrations
  • Catalog signups

Richest Selection of Criteria for Detailed Targeting

  • Age/DOB
  • GPA
  • Hobbies year
  • Sports Interest
  • Postal Address
  • Gender
  • Ethnicity
  • And much more!

List Usage Recommendations

  • Brand Name Clothing & Footwear
  • MP3s, CDs, Software & DVDs
  • Cell Phones & Personal Electronics
  • College/University Offers
  • Catalogs & Lifestyle Publications
  • Travel Offers
  • Health & Beauty Products
  • School Supplies & Study Aids
  • Automotive Offers & Accessories
  • Formal Wear & Limo Services
  • Bank Loans
  • Summer Camp Info
  • Amusement Park Offers
  • College Prep

Key Segments:

List Base (for postal): $70.00/M
List Base (for email): $90.00/M
Minimum Order (for postal): $500.00
Minimum Order (for email): $3,000.00

List Type: 

Student and Consumer

List Maintenance: 

Monthly

Select By:

Ethnicity: $20.00/M
Class Year: $5.00/M
Buyer Recency: $5.00/M
Age/DOB: $5.00/M
SCF/Zip/DMA/County: $5.00/M
State: N/C
Gender: $5.00/M
Income: $10.00/M
Keycode/Title Slug: $2.00/M
Nth Cross Section: $5.00/M